Gezim is a twenty-something success story, a Swedish musician and businessman who emigrated as a youngster from Kosovo with a vision to turn music into a business and path for success. According to Gashi, “The Journey from Kosovo to Sweden began with my falling in love with music and became the key to building my wildest visions and dreams. It has been an incredible way to learn how important it is to be determined to achieve the goals you have in life and to always be smart with your priorities, focus and to always follow your gut feeling. I started with YouTube when I was only 16 years old and built my own platform as a marketer doing promo videos for other companies in the music industry. As a 17-year-old, I had my own monthly salary. By the age of 19, I had over 50 million views.”
Gashi had a vision, even at a very young age. He saw education as a way to not only help himself, but to help his generation. He was born to very poor circumstances, and as a child experienced the kind of poverty that is utterly foreign to me, and probably to most of you. Gashi said, “During the worst time of war in Kosovo, my family and I had already escaped to Sweden and followed everything on TV. I remember as an 8-year-old kid, that not only me and my family, but all Albanians went through something very horrific. I knew that lives for many children were changed forever – so many bad memories that will be with them for the rest of their lives. This is when I started to think about us. Not just Albanians but the younger generation in the world. I wanted to be one of the people who could change lives; I wanted to be one of the people who brings them hope and happiness, to help them get the best education in the world, no matter where they are.”
After Gashi’s high school graduation, he wanted to work in the music industry but ended up working as a telephone marketer. It was not what he wanted to do but according to Gashi, “I needed that downfall because it taught me a lot about not giving up. One day before going up to work, I saw one of my biggest inspirations in life, Andreas Carlsson, (Grammy award-winning producer and songwriter and the founder of AxB Schools) at a book signing close to my job. He was signing his new book, “Live to Win.” I talked with him, told him about my situation, and got my book signed with the inscription, ‘If you can dream it, you can be it.’ The next day I left my job as telephone marketer and moved to Los Angeles.”
Gashi went to study Business Management at Santa Monica College and continued his collaborations as a marketer internationally. Only 8 months into his study at Santa Monica, Gashi was recognized by the Swedish media. According to Gashi, “I went on to be nominated as P4 Årets Kronobergare 2014 (2014 Person of the Year in the County of Kronoberg). The winner of this category was the second founder of AxB Schools, Magnus Lundin, whom I met the first time when I was only 14 years old at an open mic in Tingsryd, where the first AxB School is located. At the award ceremony, Magnus invited me to the school and there I met Andreas again and we just happened to share ideas all day and we all had the same visions of where AxB could go.”
Gashi knew that Social Media would be the blueprint for building the school within the younger generation. The same day, he was offered the job as the Head of PR and Marketing at AxB Schools.