London, UK 24th January 2014 – MoneyGram, a leading global money transfer and payment service company was ranked 2nd as UK’s most improved brand, outperformed its category rivals and other top UK banks like Barclays, Santander and RBS*.
According to the latest report published by YouGov Brand Index in measuring brand perception among the public, MoneyGram is the highest new entry this year, leading the way as the most improved brand in its category as consumers trust and confidence continue to grow in the money transfer company.
Richard Levy, Marketing Director, UK & Ireland MoneyGram says: “This is a welcome development for our brand and the entire UK team for their relentless efforts in promoting MoneyGram and we will continue to work closely with our customers in making sure we remain top of mind when transferring money to families and friends all over the world”
Below is how the table stand for the most improved brands in 2013:
About MoneyGram International
MoneyGram International, a leading money transfer company, enables consumers who are not fully served by traditional financial institutions to meet their financial needs. MoneyGram offers money transfer services worldwide through a global network of 334,000 agent locations – including retailers, international post offices and financial institutions – in 200 countries and territories. MoneyGram also offers bill payment services in the U.S. and Canada. To learn more about money transfer or bill payment at an agent location or online, please visit moneygram.com or connect with us on Facebook.